Collaborating closely with a photographer and The Elk Room team, we embarked on a creative journey to capture authentic I Spy images for the Spring/Summer Menu project. Our approach involved a collective effort, with everyone contributing random items that could seamlessly fit into an I Spy game.To enhance the experience, the Elk Room team shared secret elements from other Atlas Restaurant Group properties, integrating them into each image for the bonus puzzles. The fusion of diverse elements added an extra layer of intrigue for guests exploring the menu.

The photography process was meticulous and well-planned. The photoshoot comprised setting up various scenes, each designated as light, dark, or medium to align with how the cocktails were segmented. This segmentation aimed to create a visually cohesive experience for patrons .The photographer skillfully captured the essence of each scene, providing backdrops that distinctively defined the differences between light, dark, and medium settings. This attention to detail ensured that the visual puzzles on the menu would not only be engaging but also visually appealing.

Working collaboratively, The Elk Room team and I meticulously arranged the items and elements within each scene to craft the I Spy puzzles. The result was a menu that not only offered delightful and interactive challenges but also showcased the creativity and dedication invested in every aspect of the process. The final product truly reflects the passion for providing a unique and memorable experience at The Elk Room.